What could other types of retail outlets use a real-time, POS-based customer rewards program to improve engagement?
Immediate response and gratification are the expectation of almost every modern consumer. In the world of Amazon Prime, a survey by A.T. Kearney last year found that only seven percent of people reported that they were willing to wait six or more days for a delivery.
Loyalty programs are no different – consumers who must wait too long will not be satisfied. Companies who can....