Here are a few loyalty links that caught my eye this week.
1. GM goal: Loyalty on the lift — Automotive News
General Motors is offering free maintenance for some of its newer models in the hopes of winning customer loyalty.
2. No-Fun Money: Enough Already With Tech Companies’ Currencies — Bloomberg Businessweek
Why company currencies mirror loyalty systems and how Amazon is trying to capitalize.
3. Cover Story: Are You a Social CRM Native — ....