Retailers spend an enormous amount of time and money battling to win new customers. But what if they already have you as a customer? Are they as focused on keeping you as they were on winning you over? Not likely.
If you already decided you like a product enough to spend your money on it, you probably don’t need to see and hear the same generic advertising and marketing that convinced you to buy it in the first place. You’ve evolved and deepened your relationship with the....