How and When to Market to New Movers
According to the Us Census Bureau, 11.2 percent of the population moved between 2015 and 2016. The average American household moves every five to seven years with an average of moving twelve times during their lifetime.
Households on the move spend approximately $9,000 on goods and services. Research by Zillow found that 21 percent of mover spend $10,000 or more on products and services.
This means big opportunity for marketers who know how and when to....