I recently decided to reduce my sugar intake but, disappointingly, I just ate the bowl of ice cream they offered me on my flight. I hadn’t planned to eat it but said yes without really thinking about it. Ice cream on a plane has become a habit.
According to the research of Wendy Wood, a social psychologist at the USC School of Business, we truly are creatures of habits. Although people think they are in control of what they do, almost half of our behaviors are not really conscious choices....