Based out of Tampa FL, VAR Channel Marketing was looking for a solution that they could re-sell and standardize on at a fair price. It’s Managing Director, Abdul Karmach, described their situation as unique in that they are a marketing agency with dynamic and robust needs, but that they didn’t want to lose 25%-35% of profits each month to a software company for the tools to meet these needs. “The more you pay for the tools that you need to provide your services,....