As you know, members spend only a fraction of their program experience redeeming rewards. So, how do we keep things fun and engaging throughout the experience? The designers and program strategists at 500friends frequently ask our selves this very question. Below, I’ll share a few ideas to keep customers engaged and coming back for more.
Tip #1: Generate Excitement
There are some simple design tricks to create feelings of excitement and urgency. This is something that....