Firehouse Subs is a U.S.-based, fast casual restaurant chain founded in 1994 in Jacksonville, Florida by former firefighter brothers Robin and Chris Sorensen. The company is committed to hearty and flavorful food, heartfelt service, and public safety. Their unique steaming of their meats and cheeses is one of their unique, along with their close ties to local Firehouse communities.
Don Fox, CEO at Firehouse Subs, sat down with Loyalty360 to discuss the Firehouse’s beginnings, the....