7-Eleven already has a massively successful loyalty program in 7Rewards. With over 33 million members, the brand has a number of raving fans, but recently, the program announced a new offering for its loyal customers, with the launch of Fuel Loyalty. Fuel Loyalty will offer even more significant savings and a new way for the brand to reward and engage with its customers.
Loyalty360 was recently able to speak to Tarang Sethia, Chief Digital Officer at 7-Eleven, to learn more....