Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Loyalty360 Digital Roundtable: Rewarding Loyalty Members

From Points to Perks – the Evolution of Loyalty Rewards As loyalty offerings continue to evolve and additional programs saturate the market,...

Research & Reports


Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The 2022 Banking Benefits Survey

In the spring of 2022, the Tenerity research team surveyed 1,417 banking customers in the United States about the benefits associated with their...

Analyst Reports


Loyalty360’s Analyst Reports are designed to help brands and marketers navigate the plethora of vendors and providers in the market that support customer loyalty, customer experience and customer engagement strategies in any capacity.

Loyalty360 Analyst Report | Tenerity

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market...


Tenerity is an intelligent engagement company. We provide global clients with intelligent engagement solutions that give customers reasons to connect with a brand, attracting them daily with compelling offers, and not just when they are transacting with a product or service. Our multi-layered intelligence structures data to inform both content...

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Vice President, Marketing