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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

PeoplesBank Leverages Universal Associates to Deepen Brand Loyalty

Based in Holyoke, Mass., and established in 1885, PeoplesBank has proudly been named as a Top Place to Work by The Boston Globe for seven years in...

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Staying In Tune With Customers Leads to Brand Loyalty at PeoplesBank

Being customer-centric is one thing. Exhibiting customer-centric behavior and showing consumers that you truly care about their needs create...

PeoplesBank

PeoplesBank is deeply rooted in the community and has been since 1885.  As a premier bank in Western Massachusetts, our commitment has been and will continue to be one centered on serving the financial needs of our customers, operating responsibly as a good corporate citizen, creating a great place to work for our people and working hard to...

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