Description


PK is the global services firm that helps the world’s most customer-obsessed brands design, build and run the future. We provide a holistic, end-to-end service model that answers big-picture questions about what enables customer loyalty while overcoming technology and engineering challenges.  Clients can transform their organizations to be customer-centric and develop touchpoints that drive customers to continuously return and that increase customer lifetime value. 
 
Our integrated loyalty services and toolkit include:

  • Customer loyalty driver research through data science models.
  • Business model innovation, retention and loyalty strategy development.
  • Customer-centric operating and governance models.
  • Membership program design for customer engagement, loyalty and advocacy.
  • Omnichannel personalization and CRM program development.
  • Modern architecture development: platform evaluation and selection, architecture design and API/data orchestration strategy.
  • Digital experience engineering across web, mobile app, physical-digital environments and edge technologies.
  • Ongoing agile roadmap delivery: marketing managed services, technology feature development and platform management.

 

Testimonials



Microsoft Case Study

“I brought in Lenati to help launch a new campaign that had to show significant results within a quarter. We saw a 50x return on the fees we spent with Lenati in just six weeks.“


T-Mobile Social Media CRM Strategy

"Consultants at Lenati have a strong range of strategic marketing and sales skills. They’ve found the sweet spot between big picture and execution."


Starbucks Customer Experience Re-Design

“Lenati: A fresh perspective on customer insights and market trends which helped us create valuable relationships with our customers."


Inovis CRM Strategy

“Lenati is the brightest and most professional consulting organization with which I have ever worked. They brought a perspective and expertise to our CRM initiative that clearly demonstrates why they are leaders in the market. I highly recommend Lenati.”
- Vicki Sewell, Senior Vice President, Inovis, Inc


T-Mobile Loyalty Program

"T-Mobile found Lenati to be an outstanding partner in building a loyalty strategy and program construct.

Lenati cut through complex challenges and found innovative solutions to the hard problems. They understood the importance of listening to the customer, creating measurable goals and synthesizing data to deliver solid strategies and recommendations.

Lenati is refreshing from many other consultants because they always make their clients look good. They are true partners."

– Gayle Bock, Loyalty Director, T-Mobile

DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Supplier-Contributed Blogs

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections