• Engagement & Experience Expo 2015


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  • Congratulations to the 2015 Loyalty360 Award Winners!

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  • Powering Engagement Through Personalized Viewer-Driven Video

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  • CMO Challenge: An Executive Brief



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  • Now Available: 

    brandbites: Volume 2, Issue 1

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  • Single-channel Companies Struggle with True Customer Engagement, Customer Journey Marketing

    By: Mark Johnson, Loyalty360

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loyalty360.org - the loyalty marketer's association

Loyalty360 is the professional association for loyalty marketers. We are committed to helping our members simplify the journey to customer loyalty. Members get access to our exclusive, market-driven and unbiased coverage of all facets of customer loyalty, including CRM, Customer Experience, Loyalty Programs, Brand Loyalty and Customer Engagement. Our members-only, peer-to-peer community enables members to connect with each other, network, share advice, news and insights.

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Personalized Interactive Video Offers Real-Time Customer Engagement Solutions

There is myth that says it’s difficult to engage audiences with online video content, and it’s one that Pitney Bowes is going to dispel. The truth… Read More

Glimpse into the Future of Retail Marketing and Learn How to Thrive in 2020

Life is changing at a frightening pace. Technology is accelerating, social habits are evolving, and the business landscape is shifting. Established marketing tactics are quickly becoming obsolete. And while this… Read More

USA Track & Field and CrowdTwist Will Show Marketers How to Engage Superfans Through Multichannel Loyalty in Loyalty360 Webinar

Today Loyalty360 and CrowdTwist announced that they will host a live webinar, “How USA Track & Field Engages Superfans Through Multichannel Loyalty" on May 12, 2015 at 1 p.m. ET. The… Read More

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How Marketers Can Generate a Constant Stream of Leads from Big Data

Data is everywhere. The number of unique data sources out there is larger than any one organization can wrangle. And make no mistake – these big data sets are thesource of competitive advantage for companies across all industries. But… Read More

3 Ways Mobile is Impacting Your Marketing Right Now

Your company has become a mobile experience for customers whether you are ready for it or not. Today's multi-device consumer is increasingly accessing your information, messaging and ads on a mobile device. Your challenge is how to utilize… Read More

I’m Ready for a Change

You know me. I'm a working mom. I have two school-aged children. I shop at your store. I signed up for your credit card. I opted into your emails. You’ve labeled me as "loyal." But I… Read More

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What You're Saying

Looking at the trends, we can ignore how the future of the customer experience will be changing. The companies that…

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Perhaps one of the most effective and cheapest customer experience management tool are buyers’ reviews. Showing initiative and satisfaction from…

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I know this will be deleted but this article is bogus.  Wyndham cut the reward benefits by 50%.  I…