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Loyalty Management View All
  • Stop Reacting and Start Designing: Predictive Analytics Comes to CX
    Customer Experience (CX) requires a sophisticated understanding of your customers. The first step in this understanding is identifying and addressing pain points, and creating a sense of transactional ease. And while having an effective triage...
  • Continuous Innovation Keeps Safelite’s Customer Experience On Top
    No brands are safe from the threat of digital disruption. But the brands that realize and recognize this are, at least, farther ahead than those who refuse to break away from the grip of convention. As brands in the travel and entertainment...
  • Killer eCommerce Starts With Your CRM
    In competitive markets, an exceptional online experience is top priority. With everything on the line, B2B and B2C brands are racing to invest in better digital commerce experiences and capabilities, hoping to capture more than their fair share of...
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showcased resources
Video / Podcasts

Stop Reacting and Start Designing

June 22, 2016

Preparing your People, Process and Technology for Next Generation Loyalty

June 09, 2016

Next Generation Loyalty

April 11, 2016

Andrew George | Canadian Red Cross

April 11, 2016

Upcoming Webinars
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The l yalty pulse View All
What is the most important way you differentiate your loyalty program from your competitors?
 
 
 
 
 
FEATURED COLUMNIST
  • Avatar
    Lonnie Mayne: Information

    Jun 10 2016

    Customer Experience (CX) requires a sophisticated understanding of your customers. The first step in this understanding is identifying and addressing pain points, and creating a sense of...
  • Dino Michetti : Information

    Jun 10 2016

    To succeed in next generation loyalty, marketers must be focused on the people, process and technology. It’s the synergy amongst all three that will yield success. The people Before...
  • Avatar
    Ritesh Bhavnani: Information

    May 30 2016

    Most loyalty programs were conceived decades ago and still largely follow traditional “earn and burn,” transactional, points-based program structures. However, new technologies (e.g...
  • Avatar
    Sarah Simon: Information

    May 30 2016

    It wasn’t long ago that talking about customer emotion in a business context earned eye rolls and chuckles. Now, companies increasingly appreciate the role that emotion plays in determining...
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