Webinar Topic

What it Means to Be Customer-Centric in 2012

  • October 13, 2011

2:00 p.m. ETDo you know if you are meeting your customer’s expectations or could you be falling short? Do you know how your customer’s actually perceive you? The answers to these questions could be the key to increased revenue opportunities and improved customer advocacy and retention... Read More

The Dynamic Duo: Customer Satisfaction And Loyalty: And How Text Analytics powers It All

  • October 13, 2011

1:00 p.m. ETLoyalty and Satisfaction are much bandied about terms whose definition isn’t always clear. What is clear is that both of these words are directly connected to an organizations’ bottom line. This webinar brings together customer experience management experts to create a liv... Read More

Customer Centered Partnering

  • October 11, 2011

In this webinar, we will examine the importance of keeping the customer centered when selecting partners and designing offers. Customer centered partnering is a principle of Best Practices to Optimize Partnerships. Opportunities exist when the exchange of value between partners, the loyalty prog... Read More

An Interactive Discussion - The Future State of Loyalty and the Role of External Data

  • October 06, 2011

1:00 p.m. ETPlease join Loyalty 360 and Data Experts John Bartold and Eric Stein as they have an interactive discussion of the future state of loyalty, and how external data can take your loyalty programs to the next level. Loyalty has always been a “program” or function within a... Read More

Customer Loyalty is an Enterprise Endeavor

  • October 04, 2011

1:00 P.M. ETCustomer Loyalty, as evidenced by the the increasingly complex factors going into each customer purchase decision, is no longer a function of a simple loyalty program. It's increasingly an effort that requires an enterprise commitment to customers. As easy as this might sound, org... Read More

Expanding Your Program's Reach in the Complex World of E-Commerce

  • September 29, 2011

1:00 p.m. ETThe world of E-Commerce is growing at an alarming rate, but the growth is not coming from where you may think. In 2010, total US E-commerce revenue reached $227.6 billion with almost 40% of revenue coming from outside the top 25 E-commerce retailers.  What role do traditional lo... Read More

The Bright Side of Negative Engagement

  • September 08, 2011

1:00pm ETPresenter: Mike McDonnell, Vice President, Product Management with Affinion Loyalty GroupGiven the technological evolution of social media, discussions about customer engagement are ubiquitous. From retail to travel to banking and industries in between, companies understand the need to e... Read More

Customer Experience Management in the "New Normal"

  • September 01, 2011

According to a recent survey by Bloomberg Businessweek Research Services 80 percent of companies say getting closer to customers and providing them with a differentiated experience is a top strategic objective. Their average rating of the customer experience they provide, however, is just 3.6 on ... Read More

Listening Is No Longer Enough

  • August 25, 2011

1:00 p.m. ETCustomers are providing feedback to all parts of the organization. The time is now to link that insight and take action—or risk losing customers to competitors.More and more, customers are sharing compliments, complaints, and ideas with multiple departments across an organizatio... Read More

Customer-Centric Marketing: Making the Move from Campaigns to Cross-Channel Dialogue

  • August 09, 2011

1:00 p.m. ET“Blast” marketing strategies of the past are no longer sufficient to engage today’s customers and foster loyalty. Typical campaign response rates have plummeted while customer opt-out rates have ascended, limiting your ability to converse with even your most valuable... Read More

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