Webinar Topic

The Power of Analytics to Drive Loyalty

  • October 25, 2012

OCTOBER 25 2012Customer analytics is a key enabler for loyalty success. In this webinar, we learned how marketers are trending on the analytics spectrum. To what extent are they measuring loyalty programs, and if so, what are they measuring, what would they like to measure, and how are they perfo... Read More

Loyalty Technology Pitfalls And How to Avoid Them

  • October 18, 2012

OCTOBER 18 20121 PM EDT Even the most successful loyalty programs face significant operational challenges. A loyalty platform is more than just a points engine; it’s a valuable component that provides marketers with the ability to create a seamless customer experience through real time... Read More

The Top 8 Questions You Should be Asking Your Global Rewards Provider

  • October 11, 2012

OCTOBER 11, 2012 Just like in a U.S. based program, global reward programs contain a participant base that is diverse and includes a population of multiple generations with unique lifestyles, attitudes, preferences, wants and needs. Add in the cultural differences that result from a particip... Read More

Securing C-Suite Support For Your Loyalty Program

  • October 09, 2012

OCTOBER 9 2012Strategies for Building Loyalty Programs that Both Customers and The C-Suite Will LoveIt is said that luck is what happens at the crossroads of preparation and opportunity. That same principle can be applied to loyalty programs. The opportunity certainly exists but few loyalty progr... Read More

What's Hot In Rewards? Best Buy’s Secrets for Leveraging Loyalty Points for Merchandise Your Customers Want Now

  • October 02, 2012

OCTOBER 2 2012Today, Consumer Electronics account for approximately over 60% of all merchandise rewards redemptions. Best Buy’s industry leading merchandising experts reveal the products your customers want most!  In addition to uncovering the hottest upcoming trends, Best Buy will als... Read More

The Power of C2C Recommendations: Leveraging Timely Referrals to Drive ROI

  • September 25, 2012

SEPTEMBER 25 2012You’ve probably heard about the power of word-of-mouth marketing, and how consumer recommendations can have an enormous influence on the ways in which you attract and grow your consumer base, but did you know that personal recommendations are actually the primary driver of ... Read More

Essential Solutions you need to Enable your Customer Experience Management Vision

  • September 20, 2012

SEPTEMBER 20 2012You know how important customer experience management is in building true customer loyalty, and you have your own vision for your organization. And now you may be asking yourselves “how can I enable my vision, and what solutions do I need to make this happen?”  A... Read More

Drive More Foot Traffic with Local Search

  • September 18, 2012

SEPTEMBER 18 2012 Ranking well for local search should be a top priority for companies looking to drive more traffic to their brick and mortar stores and businesses while at the same time increasing ecommerce sales through new incremental search traffic. Join this discussion on the important... Read More

IT Should be Marketings’ BFF when it comes to Big Data

  • September 11, 2012

This webinar was held September 11 2012. It’s a fact – Marketing and IT are the new “power couple.” With the explosion of “big data” leading analysts have concluded that the top 3 inhibitors to your best practice customer analytics adoption include: (1) ma... Read More

Achieving Dialogue in the Age of the Omni-channel Customer: The New Customer Interaction Hub

  • August 21, 2012

This webinar was held August 21 2012"Blast" marketing strategies of the past are no longer sufficient to engage today's customers and foster loyalty. Typical campaign response rates have plummeted while customer opt-out rates have ascended, limiting your ability to converse with eve... Read More

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