YEAR
Webinar Topic
How USA Track & Field Engages Superfans Through Multichannel Loyalty

How USA Track & Field Engages Superfans Through Multichannel Loyalty

  • May 12, 2015

Webinar: Data / Loyalty Presented on May 12th, 2015 at 1 P.M. ETAccording to Nielsen, 92 percent of consumers trust recommendations from friends and family over all forms of advertising. There’s tremendous power in brand advocacy. That’s why USA Track & Field has taken great ... Read More

Resolving Five Tensions on the Evolution to Brand Loyalty

Resolving Five Tensions on the Evolution to Brand Loyalty

  • May 05, 2015

Webinar: Loyalty / Rewards ProgramsTo Be Presented May 5, 2015 at 1 P.M. ETWho should attend?Brands that have…A tenured program, and are seeking ways to differentiate from competitors An underperforming program, and are dedicated to making necessary enhancements Committed to embarki... Read More

Elevate Engagement to Unlock the Potential of Your Loyalty Program

Elevate Engagement to Unlock the Potential of Your Loyalty Program

  • April 21, 2015

Webinar: Loyalty / CRMPresented on April 21st at 1 P.M. ETToday, customers have more information, more options, and more control over the buying process than ever before. As a result, you must dedicate even more effort and resources to acquiring, engaging, and retaining your customers.Loyalty pro... Read More

Mind the Intelligence Gap: Get on Track to Earning Customer Loyalty

Mind the Intelligence Gap: Get on Track to Earning Customer Loyalty

  • April 16, 2015

Webinar: Loyalty / DataTo Be Presented on April 16th 2015 at 1 P.M. ETAs we get on board with loyalty initiatives have we actually taken the time to understand our customers to deliver effective programs? While most organizations have a wealth of customer data, few Marketers are able to use it ef... Read More

Why Marketers Should Focus on CX and Personalized Engagement Across the Customer Lifecycle

Why Marketers Should Focus on CX and Personalized Engagement Across the Customer Lifecycle

  • April 14, 2015

Webinar: CEM / Customer EngagementTo Be Presented On April 14th, 2015 at 1:00 P.M ETDid you know that companies lose more than $83 billion in revenue each year due to poor Customer Experience (CX)? Marketing today is about much more than just analysis of key metrics such as ROI and CPL. What... Read More

Time to Get Personal – Tips to Personalize Your Customer Journey

Time to Get Personal – Tips to Personalize Your Customer Journey

  • April 09, 2015

 Webinar:  CEM / CRMTo Be Presented on April 9th, 2015 at 1 P.M. ETEffectively collecting feedback is the first step in a successful customer experience program. Without meaningful feedback, it’s next to impossible to gauge satisfaction rates or identify areas to improve and actio... Read More

Beyond Surveys Tackling the Multi-Channel World of Customer Feedback

Beyond Surveys Tackling the Multi-Channel World of Customer Feedback

  • March 31, 2015

Beyond Surveys Tackling the Multi-Channel World of Customer FeedbackTopic: Customer ExperienceTo Be Presented: March 31, 2015 1:00 PM ETSurveys are great resources, but they’re only part of a comprehensive CX program. Learn about the options you have to tune into customers in a multi-c... Read More

The Seven Deadly Survey Sins – and How to Avoid Them

The Seven Deadly Survey Sins – and How to Avoid Them

  • March 10, 2015

 The Seven Deadly Survey Sins – and How to Avoid Them Topic: Customer ExperiencePresented on: March 10, 2015 1:00 PM ETFace it – most CX programs start with surveys, so why not avoid the most common mistakes before you ramp up your program?  We’ll give you be... Read More

The Secrets to CPG Success in Today’s Market

The Secrets to CPG Success in Today’s Market

  • March 03, 2015

 Webinar: CRM / Data AnalyticsPresented on March 3rd, 2015 at 1 p.m. ETThe domination of Amazon has forced retailers to verticalize, whitelabel, and prioritize their own products over those of the CPG brands who, for so long, relied on retailers are their primary sales channel. This squeeze ... Read More

5 Steps to Assess the Health & Effectiveness of Your Loyalty Program

5 Steps to Assess the Health & Effectiveness of Your Loyalty Program

  • February 19, 2015

Webinar: CEM/Loyalty ProgramsTo be presented on February 19, 2015 1PM ESTDoes your loyalty program need a tune-up?  While you can significantly benefit from the convenience of an automated loyalty platform, staying on auto-pilot without regular inspections can be costly. This webinar wi... Read More

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