YEAR
Webinar Topic
Mobilizing Your Loyalty Program

Mobilizing Your Loyalty Program

  • May 22, 2012

MAY 22 2012The average U.S. household is enrolled in more than 18 loyalty rewards programs. Mobile Marketinghas emerged quickly as a tool of unique power and value across multiple industries, particularly for customer loyalty programs.  Whether it’s acquiring new customers or turning c... Read More

2020 – Top 10 Predictions for Loyalty Marketing and Tomorrow’s Consumer

2020 – Top 10 Predictions for Loyalty Marketing and Tomorrow’s Consumer

  • May 10, 2012

Courtesy of TIBCO Loyalty Lab, this on-demand webinar is open to Loyalty 360 members and non-members through December 31, 2012! As always, members will have continued access to the playback via their membership. Copy and paste the following link into your browser to access the complimentary webin... Read More

Transforming Raw Customer Data Into Insight- Practical Techniques You Can Apply Right Now!

Transforming Raw Customer Data Into Insight- Practical Techniques You Can Apply Right Now!

  • May 03, 2012

Marketers are collecting tons of data on their customers, yet mass marketing is still a norm.  One-to-one messaging is the pinnacle, but where do you start?   The answer is customer insight.   This webinar is designed to help you leverage your data so you can understand your cu... Read More

Creating Loyalty 3.0: How Game Thinking is Changing the Rulebook on Consumer Engagement and Loyalty

Creating Loyalty 3.0: How Game Thinking is Changing the Rulebook on Consumer Engagement and Loyalty

  • April 26, 2012

Presented by Barry Kirk, VP of Loyalty & Motivation - Bunchball People have fundamental needs and desires - for reward, status, achievement and competition, among others. Games have long been a place where those needs have been met.  But how do you satisfy these needs outside of actual ... Read More

Engaging and Retaining Customers Through Social Media and Mobile-Enabled Loyalty Programs

Engaging and Retaining Customers Through Social Media and Mobile-Enabled Loyalty Programs

  • March 27, 2012

1:00 PM ESTPresenters:Dave Hanley, Founder & Principal, Banyan BranchMark Robeson, SVP Sales & Marketing, VIPdeskThere are more smartphones, tablets, and other cellular-enabled devices in the United States than people—and loyalty marketers must embrace these new communication tools ... Read More

Live It with Charter® - Earning Loyalty Through Segmentation and Engagement

Live It with Charter® - Earning Loyalty Through Segmentation and Engagement

  • March 13, 2012

Please join Craig Lawrence, Corporate Manager of Loyalty & Retention Marketing at Charter Communications, and Jeff Kindle, Vice President and General Manager of Epsilon as they present a webinar on Charter Communications’ customer loyalty program.Live It with Charter® is one of the ... Read More

Customer Analytics Drive Customer Loyalty, not Loyalty Programs

Customer Analytics Drive Customer Loyalty, not Loyalty Programs

  • March 08, 2012

In today’s landscape of empowered customers, dizzying technological advancements, and globalization, companies have to work even harder to engage with customers—let alone keep them loyal. Businesses are awakening to the reality that in order to survive and thrive, customer loyalty i... Read More

T-Mobile Case Study: Cultivating Customer and Employee Enthusiasm through Referral Marketing

T-Mobile Case Study: Cultivating Customer and Employee Enthusiasm through Referral Marketing

  • March 01, 2012

T-Mobile USA – America’s magenta mobile upstart – rode a wave of impressive year-on-year growth through 2008, then faced new challenges as the industry-wide boom slowed and the market approached saturation. The name of the game switched from acquisition to retention, and the CRM... Read More

Getting Behind the Customer Experience Wheel

Getting Behind the Customer Experience Wheel

  • February 21, 2012

1:00 p.m. ETNancy Porte, VP of Customer Experience for Vovici, shares some of the lessons she’s learned in her first 18 months as the leader of Vovici’s cross-department effort to better measure, manage and improve the customer experience of Vovici clients. To assist you with your Voi... Read More

Untangling the Customer Loyalty Conundrum

Untangling the Customer Loyalty Conundrum

  • February 16, 2012

1:00 PM ESTLoyalty programs are everywhere but lack serious differentiation - simply propagating a downward spiral of discount addiction and margin dilution. To understand the current state of loyalty and how marketers innovate around loyalty SAP commissioned Forrester Consulting to conduct an ex... Read More

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