Specializing in the CPG sector, Snipp’s focus lies in creating multichannel engagement opportunities that drive both transactional and non-transactional consumer behavior. Central to the company’s mission is its sophisticated receipt processingtechnology, which allows customers to earn loyalty incentives simply through uploading an image of a receipt. The platform is POS-agnostic, giving it the flexibility needed to thrive in a loyalty landscape where brands are increasingly challenged with affecting packaging or integrating with store POS. On the consumer level, receipt entry can be done via email, SMS, or branded microsite.
In addition to tracking purchases and rewarding customers accordingly, the receipt processing platform allows for customized sweepstakes, rebates, and promotions as a complement to a partner’s loyalty offering. New to the company’s technology is Snapchat integration, which allows brands to recognize and reward customers for sharing the brand via the popular social media platform. Through its receipt processing and loyaltytechnologies, Snipp continues to provide clients with innovative solutions to modern loyalty engagement.