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Comarch is a global loyalty solutions provider. Through its Comarch Loyalty Management platform, the company offers clients a suite of tools designed to enable them to build an effective and engaging loyalty offering. The platform is also intended to be future-proof, adaptable to the changes that frequently occur in the customer loyalty space.
The company’s platform traditionally operates as a technology-first solution, with business services primarily offered in support. It is still intended to be customizable according to client needs. API capabilities enable access to data and insight into customer profiles across touchpoints. The platform is differentiated by its suitability for coalition and B2E loyalty programs.
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