Why Foot Locker’s New Loyalty Program Could Be The Perfect Fit

Don’t you love the feeling of putting on a brand new pair of sneakers that fit you perfectly? That’s what Foot Locker wants its customer to feel when they join its new upcoming loyalty program. The new loyalty program known as FLX, which is tentatively scheduled to launch sometime in February, will provide access and attractive benefits that brand officials believe will positively impact customer behavior. Here’s why we think it will be a success.   ....

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