Being a brand that people trust is a key component to building brand loyalty- a survey states that 83% of customers will happily recommend a brand to others if they trust it. If people do not trust a brand then they are less likely to become returning customers and promote your brand to others. Consumers' opinions are shared so quickly and at such a large scale today that if you do not build that trust then it will be difficult to grow your business and potential audience. ....

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