Unlike the rapid uptake of tablets, the wearables market remains significantly untapped. Industry leaders and underdogs alike have launched products onto the market in an attempt to capture consumer imagination, but, according to our latest research, sales of wearables remain a long way from becoming mass market. In the UK, 420,000 units have been sold this year at a value of £51m* (€65m). So what do consumers really think of wearable devices and how can brands develop products....

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