What You Need to Know About HIPAA-Compliant Marketing

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Effective marketing channels for reaching and engaging people requires more than great content alone. Health Insurance Portability and Accountability Act (HIPAA) regulations require healthcare providers to comply with certain security measures to protect patient data. Wondering what that means for healthcare marketers? Here’s what you need to know about HIPAA-compliant marketing. HIPAA Compliance: What It Is and Why It Matters HIPAA regulations are designed to safeguard each....

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