At the height of the Cryptocurrency trading frenzy, Bitcoin reached a unit value of $19,650. It hasn’t been that high since. A little more than a year later, Bitcoin declined 84 percent and hit a new low of $3,128. It is currently trading around $3,600. Despite the fact that Crypto-mania has long since subsided, the underlying technology remains a trending topic among loyalty marketers. Blockchain, the decentralized, distributed public ledger, has also become a particularly hot....

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