Please enter your username or the email address associated with the account so we can help you reset your password.
According to Forrester, "webrooming consumers will bring in $1.8 Trillion in sales in 2017."
Marketers need to understand this new type of shopper. If you are not adjusting your strategies to keep pace with this new reality, you could be setting your brand up for missed opportunities.
Here's a quick overview:
Webrooming Consumers: research products online before buying them in a physical store. (78% of consumers say they have webroomed in the past 12 months....
This article is Loyalty360 Subscriber-only content; please log in to read. Not a subscriber? Don't worry, it's easy to sign up! Click below to read this article and access other complimentary Loyalty360 content.
This content can be viewed with a complimentary Loyalty360 subscription. For access to even more content and association benefits, view Loyalty360 membership levels here