If you want to take your brand loyalty program to the next level, you need to be customer-obsessed—and that starts with listening.   It happens all the time. Someone asks you a question and you can tell they’re not really listening to your answer. Instead they’re waiting for a chance to turn the conversation back to their thing, whatever it is. They’re completely in their own head—how can this person help me get what I need?—and not at all....

Recent Content