Since Black Friday, the headlines have reported stagnant U.S. retail sales. And the future doesn’t look much better. Predictions say the market will barely grow 2% annually over the next two to three years. Malls are becoming a relic, and brick and mortar stores are seeing less traffic generally, as more consumers shop online. This deceleration of the retail market is putting even more pressure on brands as they seek to increase sales and profits in a traditionally low....

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