The Importance of Customer Experience in 2022

Providing a great customer experience (CX) has long been prioritized by brands wanting to differentiate from the competition. Companies that continue to recognize the importance of customer experience—and prioritize investments and actions that generate high customer satisfaction and establish strong brand loyalty—will be the ones to come out on top in 2022. Major disruption is occurring for customer experience management, spurred by the pandemic and sustained through evolved....

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