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There are lots of loyalty stats out there from a consumer perspective, including our 2020 Premium Loyalty Data Study.
But if you’re looking for statistics from retailers, read on.
Based on a national survey of 300 marketing and loyalty professionals, our 2021 Loyalty Industry Data Study reveals retailers’ current and future loyalty strategies, barriers to loyalty program innovation, heightened expectations for loyalty in 2021, and the need to re-evaluate the....
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