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As web-enabled phones become more prominent, consumers are using them to do more and more, including mobile ordering and payments. Based on their own records, Ayden, a payments processing company, found that consumers are using their mobile phones for 15% of transactions (excluding digital goods and services). These numbers highlight two trends that e-tailers and conventional retailers need to be aware of in order to retain and grow their market share.
Mobile payments are growing at an....
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