As you can probably imagine, social media marketing permeates throughout our conversations. Instead of a separate, siloed activity, social integrates into our entire approach and our recommendations to clients. So, to say one study stands out above all others, is really not accurate. It's just that every once in a while, one causes us to pause and have a great conversation. Gallup's Social Media: The Three Big Myths was one of those studies.
Just to bring you up-to-speed....