Your brand is always looking for ways to increase loyalty program membership, customer engagement, and gather more quality data.  Incentives can help you achieve those goals.  Consider 81% of consumers say they’re more likely to engage with a brand if it offers an incentive.  To learn more about the impact of incentives on customer loyalty, we surveyed more than 1,200 U.S. consumers in late March and the following article is full of data and takeaways that....

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