Every day, six billion SMS messages are sent in the US, about twice the number of phone calls made and roughly 25 times the number of pieces of first class mail processed and delivered by the U.S. Postal Service daily. Messaging apps is a $251 billion annual business and is forecasted to generate $1.279 trillion in revenues from 2014-2018 according to Portio Research.
And it is positively ripe for customer service interaction.
Messaging apps, IMs and texts are a standard way of....