Please enter your username or the email address associated with the account so we can help you reset your password.
Customer journey mapping is a technique central to the CX design process. It leverages customer insights data to develop a compelling visualization of the customer’s entire brand experience. This technique can have several uses:
Defining the current state of your customer’s experience with your brand, including painpoints, softspots and opportunities to better engage.
Building consensus among a CX team, stakeholders and leadership around where to invest in improving CX....