As an incredibly challenging 2020 draws to a close, retailers are looking ahead to 2021 with renewed hope for strengthening customer relationships and retaining loyalty. If you want to continue building loyalty post-pandemic, it’s going to take a new mindset to emerge stronger. So, what about loyalty in 2021? What trends can you embrace heading into the New Year? And how will they positively impact your year? We asked several experts to weigh in. Here’s what you should....

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