What Is Loyalty Fraud?
Loyalty fraud is the act of cheating in a loyalty program to unfairly earn points or benefits. There are a few different categories of loyalty fraud that might occur at your brand, based on who is committing the fraud and how they are achieving it. You can see a breakdown of the different types of loyalty fraud below.
Account Takeover (ATO) Fraud
ATO fraud happens when hackers bypass security measures or steal login information to takeover loyalty....