When the pandemic hit the US back in March, the world changed overnight. Industries that relied on in-person interaction needed to figure out how to navigate this new normal while retaining customers. One industry hit hard was retail, which had been experiencing a period of reinvention for some time due to increased digital sales and changing customer expectations. In my latest interview, I spoke with PK Principal, James Kim, and PK Manager of Design Strategy, Emily Eddy, about the....

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