Human-First Marketing During Trying Times

As I write this, 223 million Americans have been ordered to stay home; by the time you read this, many more are likely to be sheltering in place. In an amazingly short period of time, our work and home lives have been transformed. Home must now serve myriad purposes — including refuge, office, daycare center, school and university lecture room. At the moment, most people are so focused on adjusting to a profoundly different reality that they’ve haven’t noticed....

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