How to Revamp Your Customer Loyalty Program

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Whether you’re a business owner or a consumer, you’re likely well-aware of modern-day customer loyalty programs, and probably already belong to several programs. Today, nearly three-quarters of U.S. adults report being a member of at least three rewards programs, proving their importance in our current e-commerce world.   But it’s easy enough to compel customers to join a program, getting them to participate is another. This is where many customer loyalty....

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