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Digital optimization has become table stakes for brands. As the pandemic forced technology to adapt or be left behind, Kobie experts looked back at the brands who crushed it with digital enhancements, fulfilling member needs and bridging the online vs. offline gap.   1. Venmo: Let’s talk about Venmo and why they caught our eye. As a digital payment company that provides a seamless, easy-to-use app experience, members can personalize their payment interactions with notes and....

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