How Loyalty Can Help Retailers Compete Against Amazon

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According to data from One Click Retail, Amazon was responsible for about 44 percent of all U.S. e-commerce sales last year, or about 4 percent of the country's total retail sales figures. The fastest-growing product categories on Amazon.com in 2017 included luxury beauty and pantry items, and consumer electronics saw the most sales (more than $8 billion). There’s no doubt that Amazon has transformed the e-commerce space and raised consumer expectations, leaving retailers....

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