How Do I Know When I’m Ready For An Online Brand Community?

As a modern marketer up to date with the latest trends in strengthening your brand, you’ve probably heard about online brand communities. A destination where consumers can come together with a shared interest in a brand, whether it’s an interest in products and services or the brand’s overall mission.  But how do you know when you’re ready for your own brand community?  You already have a wide range of tools at your disposal for all types of....

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