For restaurants and retailers, gift cards and rewards programs offer a subtle yet powerful way to boost revenues.   Customers like gift and rewards programs, According to Wallethub.com, in 2017, sales of gift cards totaled an estimated $149 billion in the U.S. alone, and that figure is expected to reach $160 billion in 2018.[1]   Holiday time, and any time   During the busy holiday season, and throughout the year, gift and reward/loyalty programs keep on giving back to....

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