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As a retailer, you want high customer retention rates and loyal customers who shop regularly.
And your customers want your brand to recognize them in a personalized way. They want to feel a sense of belonging. They want to know that you understand them.
But loyalty is harder than ever before.
Nearly two-thirds of customers say their loyalty is more difficult for retailers to maintain than ever before.
Yet 94% of premium loyalty members shop at that program’s....
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