Data-Driven Companies Perform Better by Almost Every Metric — And Get More Out of AI

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Behind the data Most business leaders say data is critical to decision-making, but a new global survey of 10,000 of them reveals a different story. 67% of leaders are not using data for important decisions like pricing Fewer than one-third of them use data to inform strategy when entering new markets 79% don’t use data to inform their diversity and inclusion policies Only 17% use data to help guide their climate targets The case for change There are....

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