Recently I was reading a great article by Paul Greenberg titled “The clarity of definition: CRM, CE and CX. Should we care?”. As I read through the piece, which does a great job at boiling down how customers can think of these three areas, all I could think about is how confusing the market is today for customers as they try to figure out how to choose technology that will enable their employees to better engage customers—with the hope that the end experience is....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing