Last week was filled with many highs and lows in the customer engagement and loyalty universe. But one thing struck me more than anything else: the overwhelming conclusion that for consumers, genuine brand experiences matter more than deals and discounts – much more. Just tell that to Groupon, the daily deals site struggling to maintain its relevance and profitability. After a tumultuous 4 ½ year run its 32-year-old CEO, Andrew Mason, got the boot. Once valued at $16.5 billion....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing