Comparing Loyalty Management Technologies: Licensed and Cloud-based Systems

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The Cloud is a major driving force of the current digital revolution. There is no question about that. Providing instant access and high availability of systems and services, it has become a refined tool desired by companies from all industries. According to Forbes, 83% of enterprise IT infrastructure and software will be cloud-driven by the end of 2020. The Cloud is already being used for all sorts of applications – from document exchange, to financial administration and IT....

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