New research shows brands and consumers are disconnected when it comes to social media marketing - At a time when 70% of marketers around the world are placing greater emphasis on social media than ever before.
Infographic from Pitney Bowes Software
Social Media: Contrasting the Consumer and Marketing Perspectives
Worldwide social media revenue is set to reach US$16.9 billion in 2012, up from 2011 revenue of US$11.8 billion, and is expected to rise to US$34 billion by 2016....