Boosting Mobile Engagement Through Gamification

  1. Gamification
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With the growing offering of new applications, it is becoming increasingly difficult for companies to forge connections with their users and encourage interactions in such a saturated environment. This is where gamification can come in handy, offering a tried-and-true approach to improve engagement, foster desired behaviors, and enrich the user experience on mobile apps.   Right off the bat, it's essential to understand that gamification on a mobile app isn't about creating....

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